Ditch stock images and create content for your practice website

A visual approach to value: ditch stock imagery Stock imagery has the same value as a birthday email from your spouse–although mildly pleasant, it misses the mark of a handwritten note or phone call. Candid photos break through the fourth wall of the internet and welcome your viewers to connect to a more personal side… Continue Reading Ditch stock images and create content for your practice website

Order CDT 2017 by Sept. 14 and save 15 percent

The 2017 Code on Dental Procedures and Nomenclature or CDT is now available with the most accurate and up-to-date dental procedure codes that offices and insurance companies use. The ADA now offers a CDT 2017 Coding Companion to go along with the CDT to help dental teams choose the correct code and reduce rejected claims.… Continue Reading Order CDT 2017 by Sept. 14 and save 15 percent

New Department of Labor overtime rules

A Department of Labor final rule announced on May 18, 2016 increases the minimum salary level for exempt employees from $23,660 to $47,476 with automatic updates to the salary threshold every three years.  This change will go into effect Dec. 1, 2016. What does this new rule mean for employers? Those with employees who currently… Continue Reading New Department of Labor overtime rules

Dental Medicaid pilot program – educational meeting dates set

The Wisconsin Dental Association has scheduled education meetings in each of the four counties (Brown, Marathon, Polk and Racine) where the Medicaid pilot program will be implemented to provide member and nonmember dentists and their staffs with additional pilot information. The WDA and state Medicaid program representatives will provide background on the pilot and detailed… Continue Reading Dental Medicaid pilot program – educational meeting dates set

ACA Section 1557 Final Rule webinar: “Understanding Section 1557”

The American Dental Association will host an “Understanding Section 1557” webinar on Aug. 30 at noon. This webinar will review top takeaways for covered practices, ADA advocacy efforts, tips for implementation and also provide continuing education credit. The Office of Civil Rights decided not to delay enforcement of this rule which goes into effect Oct.16,… Continue Reading ACA Section 1557 Final Rule webinar: “Understanding Section 1557”

Embed and share WDA videos

Looking to post the Wisconsin Dental Association Own Your Smile TV spots on your website and help spread the message of this oral health literacy and public awareness campaign? All WDA YouTube videos can be embedded on members’ dental practice websites or shared on practices’ social media platforms (e.g., Facebook, Twitter). Simply visit the WDA… Continue Reading Embed and share WDA videos

The value of unique content for SEO and prospective patient engagement

The current content problem The internet is booming with content competing to be seen, liked and shared. As a result, search engines like Google scour the internet for original content worthy enough to rise above the herd and rank high on page 1 so prospective patients visiting your site are met with an experience as… Continue Reading The value of unique content for SEO and prospective patient engagement