As marketers, we often get asked about the mysterious tactics of search engine optimization. While SEO is certainly more of a chess game than other marketing tactics, it doesn’t have to be as complicated as it seems. Use the following techniques to set your practice website up for success and provide a great launch point… Continue Reading 5 tips to give your dental practice website search engine optimization success
When a dental benefits plan informs you that you must accept an electronic funds transfer or EFT payment instead of a paper check, do you have to accept the EFT payment? Find out the answer to this question and more during a free American Dental Association webinar on May 11 from noon – 1 p.m.… Continue Reading Free ‘ADA EFT Payments – Exploding the Myth’ webinar
Dr. Gene Shoemaker (Waukesha) didn’t realize counterfeit software was a huge issue until two Homeland Security agents showed up at his dental office. Luckily, he and his partner Dr. Kate Gilson (Waukesha) weren’t in trouble, but HS was investigating four instances of purchasing counterfeit software on systems registered to the Shoemaker & Gilson Family Dentistry… Continue Reading Getting Homeland Security’s attention
In celebration of the transformation of WDAJ-Now into a semiweekly 2.0 news app, we’re holding a contest for member dentists and dental hygienists who download it or already have the app. From May 1-15, read the WDAJ-Now 2.0 app for a chance to win one of the following: Grand Prize (Dentist): 1 free registration to… Continue Reading Important info and chance to win prizes for WDAJ-Now 2.0 app users!
We couldn’t let this month pass without saying thank you to the Wisconsin Dental Association Foundation’s fantastic volunteers. Since its start in 1998 through end of the 2015-2016 fiscal year, 844 volunteer dentists have provided more than $10.4 million in comprehensive dental care at no charge to 3,564 state residents through the Donated Dental Services… Continue Reading April is National Volunteer Month
U.S. Citizenship and Immigration Services (USCIS) has released a new version of Form I-9, Employment Eligibility Verification. As of Jan. 22, 2017, employers must use the updated form. Background Federal law requires employers to hire only individuals who may legally work in the United States–either U.S. citizens or foreign citizens who have the necessary authorization. To comply with… Continue Reading Employers must use new form I-9
You are cordially invited to the second annual Kenneth P. Sobczak VISN 12 VA Dental Symposium. This year’s theme is, “Dental Technology for Today’s Dentist.” Join us for a day filled with cutting-edge education seminars, innovative dental laboratory demonstrations and presentations of table clinics made by regional Veterans Administration postgraduate dental residents. Educational seminars include… Continue Reading All invited to attend VA Dental Symposium on May 6
Ransomware is a unique threat that has become common in the dental and medical market, enough so that many people either have been hit with an attack or know someone who has. Below are some basics to help protect you and your data. Q: What is it? A: Ransomware is a targeted attack of software… Continue Reading Ransomware: #1 computer cyber security threat
Member spotlight: Dr. Jim Kreutzer of Kenosha How did you become interested in dentistry? I was always focused on dentistry. I majored in pre-dentistry in college and had no real desire to be a physician. I chose dentistry as a means to give care to people. I was a lieutenant in the Navy and attended… Continue Reading Film-producing endodontist
To foster tripartite membership and help dentists attract new patients to their practices, the American Dental Association is launching a new consumer advertising campaign called “See your ADA dentist.” The campaign has two goals: challenge consumers to make their oral health a priority by seeing an ADA dentist and help member dentists drum up new… Continue Reading Win new patients, chance at Mercedes lease/$10,000 – when you update Find-A-Dentist profile!